"A certain accident prone,

curmudgeonly,

but really big hearted

Blogger/Blog Owner

gets sucked through a dimensional rift while trying to rescue a wayward dog. Once on the other side he, and his now faithful canine companion, have to rescue a kingdom by freeing the secret for making mustard from an evil tyrant.

On second thought,

no one would buy

An accident prone,

curmudgeonly,

but really big hearted Blogger/Blog Owner

who has a penchant for rescuing wayward dogs and likes mustard.

I think you can probably sell the dimension rift thing. That's plausible."